[CLIENT]
Mighty in the Midwest
[Industry]
Tech
[PROJECT GENRE]
Brand Anthem
,
[Director]
Ben Lemmen
[Writer + Production Designer]
[LEAD PRODUCER]
[Director of Photography]
Tyler Appel
[EDIT]
Ben Lemmen
[Color]
[sound]
Project Goal
Mighty in the Midwest is a small digital agency with big capabilities—a fact they were looking to prove in this brand anthem. Fast-paced, easy to watch, and clear about who the agency is and how they work, the vision for this project pointed to a video that was energetic, dynamic, and packed with personality.
What We Did
After creative discovery spent learning how the Mighty team works and what makes their team unique, we created a wireframe that included key messages, music, and visuals that totaled under two minutes and felt aligned with the client’s ideal approach. We dedicated day one of production to filming team interviews, capturing both long-form answers and tighter brand messaging statements, while our second day focused on scenes we knew would pair well as B-Roll content in the edit. No fluff: Just a client who knew what they wanted, and trusted Dogwalker to run with it.
Deliverables

Brand anthem video (under 120 seconds)

The Work
[MORE]

Mighty in the Midwest